Janet Ellen Raasch

Janet Ellen Raasch

Janet Ellen Raasch is an experienced writer and ghostwriter who works closely with professional services providers – especially lawyers, law firms and consultants to the legal industry. She helps these professionals enhance their online reputations and achieve new business through publication of keyword-rich content for the Internet as well as copy for traditional print media. Continue Reading

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How your law firm Web site creates an “experience” that impresses or alienates clients

Posted in Internet and social media, Technology, Writing samples: Legal management, Writing samples: Legal marketing
People who visit business — and law firm — Web sites are task-oriented.  They are visiting in order to find specific information.  The perceived quality of the experience in visitors’ minds will be based on how relatively easy or difficult it is to obtainthe information they are looking for.  In this Continue Reading