Janet Ellen Raasch is an experienced writer and ghostwriter who works closely with professional services providers – especially lawyers, law firms and consultants to the legal industry. She helps these professionals enhance their online reputations and achieve new business through publication of keyword-rich content for the Internet as well as copy for traditional print media. Continue Reading
By Janet Ellen Raasch on Posted in Ghostwriter,Legal,RelationshipsThis is part three of a three-part article. For the full article, please see the link below.
When developing individual attorney identity and business development plans, there is no ‘one size fits all’ method to create and maintain relationships. Each lawyer has a different personality and interests. Some are
By Janet Ellen Raasch on Posted in Ghostwriter,Legal,RelationshipsThis is part two of a three-part article. For the full article, see link below.
In order to enhance and communicate their unique personalities, law firms and lawyers must first define their personalities. There should be a definition for the firm as a whole, and then variations on that
By Janet Ellen Raasch on Posted in Ghostwriter,Legal,Relationships
In his Rhetoric, Aristotle lays out his three tools of persuasion – good sense, shared values and friendliness. If you closely watch any modern-day ad campaign, you will see that these tools are still as valid as the day they were first recorded.
Lawyers, however, often attempt to
By Janet Ellen Raasch on Posted in Legal personality,RelationshipsResearch indicates that an individual’s emotional intelligence (EQ) accounts for 60-80 percent of success in the workplace and in life, while cognitive intelligence (IQ) accounts for just 20-40 percent. In an environment like law, where everyone is cognitively smart, EQ is a significant differentiator. In this article, Dr. Laura Belsten discusses
By Janet Ellen Raasch on Posted in Legal,RelationshipsThe skills a law student needs to succeed at law school and the skills a lawyer needs to succeed in the "real worl" are distinctly different. Academic intelligence is a given. Relationship intelligence is what helps you develop and maintain new business — and sets you apart. In this May 2008 article,